Have you ever asked yourself where your clothes come from? If not, today is the right time!
The annual Fashion Revolution Week from April 19 to 25, in which we also participated, is already over, but for us every day is Fashion Revolution Day! We pay attention to fair and sustainable production every day and would like to see a rethinking of the fashion industry and more transparency.
What led to the movement ?
On April 24, 2013, the Rana Plaza building complex in Bangladesh collapsed, housing several textile factories that also produced garments for European fashion chains. A tragic accident that killed 1138 people and injured more than 2000. It is the biggest accident in the global textile industry. An accident that could have been prevented. The building was already in serious danger of collapsing, so the textile workers and women workers relayed their fear of collapse to their supervisor. The latter did not address their fear further, but instead forced his employees to continue working.
Modern slavery
Have you ever thought about who made your t-shirt? An adult or a child? A woman or a man? An estimated 75 million people make clothes worldwide. 80 percent of them are women between the ages of 18 and 35. But by the time our favorite shirt is ready in the store, it has already made a very long journey. And that doesn't just mean the journey to Germany. Farmers, spinners, weavers, dyers, seamstresses and many more are involved in the process. And the production chain is anything but fair. Extreme poverty, low wages and inhumane working conditions - this is the everyday life of the workers. Day after day, they are exploited, work without safety precautions and expose themselves to dangerous chemicals. Verbal and psychological abuse, humiliation and abuse are part of everyday working life. The organization "Fashion Revolution" wants to change the way we produce and consume clothing.
Enormous pollution
More than 90 percent of our clothing comes from Asia and causes enormous environmental damage there. Especially in China, the world's most important textile producer, more than two-thirds of all lakes and rivers are polluted with toxins from the factories. Once released, the chemicals accumulate in rivers, oceans, soils and in plants and later reappear in food and drinking water. Satellite images show toxic wastewater spreading in the ocean like a giant black cloud. It is high time that something changes!
The fashion industry must change!
We believe that fashion and the apparel industry should be beautiful, fair and safe for everyone involved. We are proud to be part of the Fashion Revolution and believe that this revolution has the power to move the industry towards more transparency. By sharing the story of how your garment was made, we are not only helping the industry become more transparent, but also recognizing the work that goes behind making a garment. We encourage you all to take a look at your clothing and ask yourself, "Who made my clothes? Whose hands did it pass through? What skills were needed to make it? And under what circumstances was it made?". Behind the making of your clothes are real people with real lives.
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